Draft Notes

       The point of my Unit 1 production is to raise awareness about the inadequate eye care for the less fortunate in our country and inspire them to make a donation to the American Optometric Association.

        My audience is middle-class to upper-class adults because they have the means to donate to the AOA. They can also be younger, if they are able to show their parents that this is a problem and get them to make a donation.

        I am trying to provide my audience with the experience of having blurry, poor vision and make them realize all the horrible effects, like not being able to succeed in school or athletics. I don't want them to take their good vision or good eye care for granted anymore.

        Setting a somewhat bleak and disorienting mood will help my audience realize the feeling of not being able to see. I don't want it to be too clear or bright because that's not what the world looks like through many people's eyes, and that's the point I'm trying to make.

         I am going to use visuals but not a ton on each slide; I want to have a smaller quantity of images but have the images I do use be very powerful. The colors will probably be darker, like dark blues, grays, and black. I don't see myself using Clip Art but would rather use real photos because my theme is not playful but serious.

         In response to the audience's experience, the call to action is to make a donation to the American Optometric Association at http://www.aoafoundation.org/vision-usa/.